Juliette Peach Liqueur
Packaging│POS│Identity│Brand World
Juliette, named after the French “Juillet” for peak summer peach harvest, embodies that fleeting moment. The Art Deco bottle evokes the timeless sophistication of a Parisian brasserie, while the label’s silhouette nods to the graceful curves of classic Parisian street signs. From cocktail book to website to point of sale, every touchpoint was thoughtfully integrated, resulting in a cohesive brand system that is baked into the packaging.